On November 26, 2023, Yang Jianhui, Chairman of Zhonghe Group, met with Mrs. Mueller in Zurich, Switzerland to explore the brand genes of outdoor brand OZARK, trace the brand spirit, and give the brand a legitimate lineage inheritance and continuation.
On March 30, 2024, the National Youth Outdoor Camp Development Conference of the China Mountaineering Association invited HANS, founder of Osoka, and Yang Jianhui, chairman of Zhonghe Group, to meet for the first time to discuss the future development of the OZARK brand.
On March 30, 2024, Yang Jianhui, Chairman of Zhonghe Group, HANS, Founder of OZARK, and Li Zhixin, former Director of the Mountaineering Management Center of the General Administration of Sport of China, Chairman of the Chinese Mountaineering Association, Chi Luo, Deputy Director of the Mountaineering Management Center of the General Administration of Sport of China, Director of the Youth Development Department of the Mountaineering Management Center of the General Administration of Sport of China, Ding Xianghua, Secretary General of the Chinese Mountaineering Association, and Director of the Youth Committee, discussed the development trends of mountaineering and outdoor sports in China. They also recognized the OZARK brand's past support for China's mountaineering industry and expressed their expectations for continuing to support China's mountaineering industry in the future.
On June 11, 2024, HANS visited Zhonghe Group to provide suggestions on OZARK's brand development, product development, and other aspects. They also hope that OZARK can reach new heights after the acquisition by Zhonghe Group.
Zhonghe Group has always had a keen insight into the market and expanded its territory with steady steps. At the OZARK brand acquisition handover ceremony, Yang Jianhui, Chairman of Zhonghe Group, said, "We will integrate into the current lifestyle while maintaining the original outdoor elements, deeply explore the genes of OZARK, and lead the brand new OZARK towards the future